After working in television as a producer, editor, and reporter for fifteen plus years, I have learned some pretty easy ways to make videos for the web. What I love about new technology is you don’t even have to buy a camera these days, you can do everything on your phone as a beginner! Recently I spoke with April O’ Leary about the importance of video integration at FloridaSunCon. This was a great conference to learn not only about blogging, but branding, social media, and of course video!
why is video important?
- 500,000 blog posts are uploaded every day to the web, versus 100,000 videos.
- YouTube is the largest search engine.
- By 2018, 80% of content on the web will be video
- Brands are looking to add content marketing into their strategies.
What does that mean? There are great opportunities out there to generate revenue by using video, but you have to be willing to take that first step!
So I thought it would be appropriate today to share my top 5 basic tips for making videos with a video! Don’t be scared of video, it’s fun, and takes less time than actually writing a post! And unlike your one dimensional writing, video helps you come to life and build a bigger connection with your audience. If you are a video newbie, here is a quick tutorial to get started.
top 5 basic tips for making videos!
If you’d like some examples of ways to integrate video into your business or blog, here are a few examples of how I’m using video currently.
A sponsored web show. The Mom Interviews
A sponsored video post. Giving Tuesday
Fun content! 2 Minute Drill with Chris Bosh
I hope this motivates you to at least try this new strategy for your business, brand, or blog! And if you have more questions, please leave them in the comments.